6 Best Triple Whale Alternatives for Shopify Stores in 2025

Triple Whale is indeed a great tool for custom reporting for Shopify stores. However, because of the pricing and other complications, merchants are not happy with it! And there, the Triple Whale alternatives are being the pillar of their strength.
Moreover, alternatives to Triple Whale are helping with analytics to reporting. For example, you can create custom reports, track sales, profits, and much more. In addition to that, alternatives like Reportgenix is helping merchants create custom reports with an easy UI.
However, there are some other alternatives to Triple Whale. So, in this blog, we will explore the 6 best Triple Whale alternatives for your Shopify stores in 2025. Just go through it and pick the right alternative for your store.
What is Triple Whale?
Triple Whale is a user-friendly analytical app for Shopify stores. It is a popular tool for e-commerce and DTC brands. Moreover, it is an all-in-one marketing platform for Shopify stores.

In addition to that, the tool offers a centralized and all-in-one dashboard. Hence, it allows you to track the metrics you need only. You can track sales and analyse data to make sensible decisions. So, you can keep track of the ad campaign you are running as well.
Another with that, TripleWhale has an AI-assistant called Moby AI. Hence, it allows you to predict the sales trends, customer behavior, and make your performance better.
Why Do Store Owners Look for Triple Whale Alternatives?
Many store owners are looking for Triple Whale alternatives cause of-
- Firstly, high pricing costs while scaling
- Better data accuracy
- Limited product filter and customization
- Finally, missing on international visibility
Apart from that, let’s say you don’t spend that much on your ads. Yet, you will have to pay for that feature. Which is not worth it to pay high.
Again, the tool has a steep learning curve. It means if you are a beginner, it can be overwhelming for you. And this is the reason, most beginner merchants look for alternatives to Triple Whale.

Triple Whale vs Competitors: A Quick Comparison Table
Tool Name | Best For | AI Assistant | Custom Reports | Pricing (Monthly) | Unique Feature |
Triple Whale | DTC & Shopify stores | 🟢 Yes | 🟢 Yes | Starts at $129 | All-in-one eCommerce analytics and attribution tracking |
Reportgenix | Small to mid-sized Shopify stores | 🟢 Genix AI | 🟢 Yes (with drag-and-drop) | Free plan / $4.9 | Most budget-friendly alternative with AI forecasting |
Polar Analytics | DTC & E-commerce brands | 🔴 No | 🟢 Yes | $249–$720 | Pre-made KPI dashboards and templates |
Better Reports | Small to large Shopify stores | 🔴 No | 🟢 Yes (BRQL-based) | $19.90–$299.90 | BRQL custom query system for advanced filtering |
Mipler | Mid to large Shopify stores | 🟢 Yes | 🟢 Yes | Free / $14.99–$39.99 | 60+ report templates and AI helpdesk |
TrueProfit | Profit tracking for high-margin stores | 🔴 No | 🟢 Yes | $35–$200 | Real-time P&L and LTV analysis |
Shopify Reports | Beginners & small stores | 🔴 No | ⚙️ Limited | Included in the Shopify plan | Built-in tool for basic sales & order tracking |
Top 6 Alternatives to Triple Whale for 2025
So, when you have figured out that TripleWhale is not the right option for your stores. Then you must be looking for the Triple Whale alternatives. The analytical app you can look at:
- Reportgenix- the best alternative to Triple Whale and a budget-friendly option.
- Polar Analytics- Data-driven Reporting Tool For Shopify Stores
- Better Reports- a powerful tool for tech-savvy users.
- Mipler- Flexible analytical tool for Shopify stores
- BeProfit- Profit-focused reporting tool for e-commerce stores
- Data Reports- Simple yet effective reporting tool
Below, you have shared the detailed review of each alternative to TripleWhale. So, let’s get into it:
1. Reportgenix
Reportgenix is the best and budget-friendly Triple Whale alternative in the market. You can simply create and schedule custom reports of your stores.

Along with that, the sales tracking tool has an all-in-one dashboard for data management with real-time updates and insights. Moreover, with the AI-assistant called Genix AI, you can forecast the sales trends and customer behaviors. As a result, you can easily and efficiently create a better store and grow your business.
Feature Overview
- Reportgenix allows you to track your store’s sales and performance easily.
- You can efficiently monitor sales, revenue, and live trends from one dashboard.
- Together with that, it has a drag-and-drop builder that allows you to create custom reports and customized dashboard layouts.
- The sales tracking tool has integration with Slack to manage your data properly. Moreover, Google Analytics, Meta, WhatsApp, Discord, Telegram and Instagram are the forthcoming integrations. It will help to make your business much easier than ever.
- Reportgenix has very modern and advanced features included. It has an AI-assistant named Genix AI. It helps to forecast the purchasing patterns and make smart decisions.
Pricing
With the fair and budget-friendly pricing plans, Reportgenix has caught many eyes. It has a free plan and a paid plan. You will get the core features in the free plan. Together with that, you will be getting some amazing features added to the paid plan.
Here is the pricing chart of Reportgenix:
- Free: $0/month
- Basic: $4.9/month
Best For
Reportgenix is the best shopify analytical tool for small to mid-sized businesses. If you have a budget issue, but want the best and modern features, it is the best Triple Whale alternative for you.
2. Polar Analytics
Another powerful alternative to Triple Whale is Polar Analytics. It is a good choice for DTC or e-commerce Shopify stores. It is a powerful data analysis tool with a simple-to-use interface.

Not to mention, the tool provides a customizable dashboard with the specific KPI you need. Furthermore, you can explore your reports by different goals like profit margin, increase, and retention of LTV, and many more. Also, the sales tracker app offers a few pre-made templates to make your work easier.
Feature Overview
- Polar Analytics is another of the Triple Whale alternatives for DTC and E-commerce brands.
- Again, the pre-made templates help you to create the reports efficiently without any heavy effort.
- The reporting tool has Google Analytics, Amazon, Meta Ads, TikTok Ads, Google Sheets, Klaviyo, and Ad Roll integration as well.
- In addition to that, the tool allows you to create a customized dashboard. As a result, you can easily check on specific KPIs.
Pricing
Polar Analytics is a high-cost sales analytics tool. However, it has different pricing plans with different features. Yet, since it is a bit complicated, you can simply book a demo, check the features, and start working with them. The pricing plans are:
- Ad Signal: $249/month
- Audiences: $390/month
- BI: $510/month
- Core Plan: $720/month
Best For
Polar Analytics is best for DTC and e-commerce brands. With the integration, it is ideal for complex Shopify stores.
3. Better Reports
Better Reports is another of the powerful Triple Whale alternatives. It allows you to customize and automate your sales, inventories, and other metrics. The Triple Whale alternative has 100+ pre-built templates, too.

Together with that, Better Reports supports the powerful BRQL language to create custom metrics and filter the data you want. However, the analytics tool comes with advanced features and a complex setup. So, if you’re not very tech-savvy, you might find the interface a bit challenging at first.
Feature Overview
- Better Reports is an advanced Shopify analytical tool to create custom reports.
- Also, you can track your sales, inventories, and other metrics you want.
- The tool has a powerful filtering option and supports the BRQL language.
- Again, it allows you to schedule your reports and export them into a Google Sheet with just a click.
- Moreover, you can create separate spaces for each of your team members.
Pricing
Better Reports has transparent pricing plans. Although it has no free plans but the paid plans are fair enough for mid to large stores. The pricing plans are:
- Basic: $19.90/month
- Grow: $39.90/month
- Advanced: $149.90/month
- Plus: $299.90/month
Best For
Better Reports is designed for all kinds of Shopify stores. Whether you have a Shopify Basic or Shopify Plus plan, it is the ideal reporting tool for you.
4. Mipler
While talking about Triple Whale alternatives, Mipler always comes up in the list. It is an advanced analytical app for Shopify stores. It is also a tough alternative to Better Reports. Mipler has 60+ pre-made templates to create custom reports. Furthermore, the tool has an AI assistant to help you if you face any issues.

Another with that, Mipler offers a customizable dashboard and lets you track the metrics you want. It has Google Sheet integration to export your reports and make your task easier.
Feature Overview
- Mipler is another tough Triple Whale alternatives for mid to large Shopify stores.
- It has 60+ pre-made reporting templates to help you easily create the reports for your store.
- Again, the tool has an AI assistant to help you out in any situation.
- You can customize the dashboard as well. You can filter the metrics and choose what you want to track.
- It has Google Sheet integration to make your reporting and exporting tasks easier.
Pricing
Unlike other Triple Whale alternatives (except Reportgenix), Mipler has a free plan. However, the pricing strategy and features of the tool are clear and fair for all stores. So, you can just take a look and add it to your store. The pricing plans are:
- Free Plan: $0/month
- Basic Plan: $14.99/month
- Optimal Plan: $29.99/month
- Advanced Plan: $39.99/month
Best For
Mipler is the best reporting tool for e-commerce and mid to large Shopify stores. It lets you handle all the complex stuff with a simple dashboard.
5. TrueProfit
TrueProfit allows you to easily and accurately track your store’s profit. With its simple and intuitive dashboard, you can track your profit and loss in real-time.

Not only that, you can compare the profits from orders, products, and platforms as well. Moreover, you don’t need any manual editing to create your reports. The analytical tool has integration with Facebook, Google, TikTok, Bing, Snapchat, and Amazon. Hence, you can make better decisions for your store while checking the real-time info.
Feature Overview
- TrueProfit is another reporting tool for Shopify to precisely track your store’s profit and other data.
- The sales tracking tool has a simple and easy-to-understand dashboard and interface.
- You create reports and track your profits from Facebook, Google, TikTok, Bing, Snapchat, Amazon, and many more.
- Furthermore, you can track customers’ lifetime value, P&L reports, and other metrics.
Pricing
TrueProfit comes with fair pricing according to its features. Yet for some beginners and small stores, it can be out of the budget. Here are the pricing plans of the reporting tool:
- Basic: $35/month
- Advanced: $60/month
- Ultimate: $100/month
- Enterprise: $200/month
Best For
If you are selling high-margin products and want to track your profit at once, TrueProfit is the ideal choice for you.
6. Shopify Reports
Shopify Reports is a built-in reporting tool for every Shopify store. Moreover, it is a amazing tool for beginners to explore. Yet, the tool lacks some modern and advanced features.
Shopify Reports is another of the Triple Whale alternatives that merchants choose. The analytical tool allows you to track basic metrics like orders, customer retention, and performance. So, you can guess how your store is performing. However, you won’t get any AI assistant or automated features.
Feature Overview
- Shopify Reports is another of the Triple Whale alternatives that are popular among store merchants.
- It is a built-in report creation tool to help small businesses track their store’s performance in seconds.
- You can track the orders, customer conversion, and performance of your store.
- However, it doesn’t have any AI features or support manual exports only.
Pricing
As we mentioned, Shopify Reports is a built-in tool; the price depends on your Shopify plan.
Best For
Shopify Reports is best for small businesses, mostly. If you are just starting and want to explore, it will make your task easy and effective.
How To Choose the Best Triple Whale Competitors
While choosing Triple Whale alternatives, you have to check features, budget, and integrations mainly. You can just look at these core factors and some other minor facts. It will help you choose the right platform for your Shopify stores.
Here are the key factors you need to consider while selecting Triple Whale alternatives for your store:
- Features: The first thing you need to look at is what features and functionality does the reporting tool has. It must contain modern and advanced features. Like Reportgenix has the AI features, and Better Reports supports powerful language.
- Accuracy in tracking: Further, the tool must have better accuracy in tracking. It must offer real-time data sync and updates.
- Data reporting: The analytical tool for the Shopify store should offer advanced data reporting features. It will allow you to check your profits and other complex metrics.
- Budget: The alternative to Triple Whale must also be in your budget. It should offer advanced features in a cost-effective pricing range as well. For example, Reportgenix offers the core features in a free plan. However, if you want the advanced plans, you will need only $4.9/month for the basic plan.
- Customer service: Moreover, the store reporting tool should offer better customer service. So, whenever you are facing any problem, there is always one to help you out.

Final Words
Due to some limitations, Triple Whale alternatives are becoming popular among Shopify store owners. The alternatives are not only affordable but also a flexible analytical solution for your stores.
Triple Whale has powerful features, a complex interface, and a huge budget. The Triple Whale alternatives are cost-effective and easy to use at the same time. That’s why merchants are choosing the best alternative to Triple Whale, like Reportgenix, Mipler, and Better Reports.
However, while choosing the Triple Whale alternatives look at the features closely. Pick the tool that matches your business goals, budgets, and data needs.
FAQs
What are the cons of a Triple Whale?
The main drawback of Triple Whale is the high cost. Triple Whale is a great reporting tool for Shopify. Furthermore, it has many advanced features along with the AI assistant Moby AI. Yet, it is less affordable for small businesses. Also, it has a learning curve, limited customization, and data syncing issues.
Which is the best free alternative to Triple Whale?
Reportgenix and Better Reports are the best Triple Whale alternatives. If you have a small to mid-sized business, Reportgenix is the ideal choice. For example, it has custom reporting, a customized dashboard, an AI assistant named Genix AI, and more amazing features. In this way, it will make your tasks easier to run your store efficiently.
Then, Better Reports has the advanced features as well. Along with custom reporting, Better Reports supports powerful BRQL language to help you scale your business easily.
Is Triple Whale difficult to use for beginners?
Yes, Triple Whale is a bit difficult for beginners. Triple Whale comes with various modern features. It allows you to run your store as smoothly as possible and eases your burden at the same time. But for beginners, it may feel overwhelming. With all the custom features and metrics, you may need support or hire someone to run the tool properly.
Do Triple Whale alternatives work only with Shopify?
Most of the Triple Whale alternatives, like Reportgenix, Mipler, Better Reports, and Shopify Reports, work only on Shopify. They are built for Shopify to make your work easier and effective. However, other alternatives like Polar Analytics and True Profit can integrate with other e-commerce platforms as well.
What makes Reportgenix stand out from other Triple Whale competitors?
Reportgenix stands out for custom reporting, drag-and-drop features, and AI assistance. The tool is ideal and cost-effective for small to mid-sized businesses. You will get most of the features of Triple Whale for just $4.9/month. Hence, you don’t need to break the bank, and many tools to run your store.